One Voice Illinois

First Lady Michelle Obama Launches Campaign to Help Students Go to College

Improving student success depends on a lot of different variables—poverty, accountability, school climate, teachers, curriculum, and more. One piece of the puzzle that doesn’t get much attention is access to college advising.

The Economic Mobility Project notes that in schools serving predominately low-income students there are more than one thousand students per counselor. Those counselors are responsible for walking each student through high school to graduation and onto college or career, and the lack of access to student counseling is a contributing factor in the gap between students’ goals after high school and their attainment. According to the National Center for Education Statistics, 59% of students from the lowest quarter of household income expect to graduate from college, but eight years later, only 14% have done so.

First Lady Michelle Obama, herself a first-generation college graduate, has launched the Better Make Room initiative to help families navigate the path from high school to college. One important part of the Better Make Room initiative is Up Next, a national mobile messaging tool that provides assistance with college searches, applying to college, federal student aid, and student loan repayment. This advising is designed to supplement school counselors and to provide extra support for students who may not have any access to counseling in their schools or communities.

To sign up, students or parents simply text COLLEGE to 44044. Better Make Room takes it from there.

The initiative also provides families with tools and resources to help make informed decisions about college and adulthood, including:

Any family trying to help their child go to college will find these tools and resources from Better Make Room useful in navigating what can often be a confusing process.